WITTEKERKE ROSÉ (pronounced like the man’s name ‘Jose’, rhymes on ‘all the way’) is the newest coolest beer created by Brouwerij Bavik in Bavikhove Belgium. A genuine extension of the famous Wittekerke brand. What is it? It is a blend of regular Wittekerke, the best Belgian wheat beer, known for its fruity aroma and taste, together with 10 % of the purest Raspberry fruit. This combination is made in heaven, beer-heaven at the Bavik brewery in Belgium. You have never tasted such unique combination of refreshing sweetness and exploding fruitiness. Talk about a perfectly balanced beer! Wipe the cocktails and the margarita’s off the table, baby.
ROSÉ is a French word defining the exquisite color of ‘almost red’, but not blood red, rather pinky. Some French Champagnes are also identified with the surname Rosé, when the color is not real golden but broken with a dash of red. The slender ice-cold ROSÉ can, with the sensual image of the long legged lady, is very appealing and stands out on the dance-floor under fluorescent light. The alcohol content is very low, only 4.3 percent by volume, which allows for a long night of joy, action and fun. The designers in Belgium did a great job. The price is remarkable attractive and shouldn’t withhold anybody for loading up on this tasty beauty.
ROSÉ was launched in Belgium during the summer of 2004, and two remarkable things happened. First, people who had never drank beer before because they didn’t like the hoppy bitter taste, wine drinkers for example, and let’s admit it, mostly women, showed a real interest. ‘Now, that’s a beer I like!” is a frequent reaction, and the wine glass is often replaced by the Fruity Pink.
Second, young folks growing out of their sweet soda habits, venturing into the ‘adult beverages’, are very pleasantly surprised by the full round taste of the ROSÉ, and consider it their beer of choice. Especially the cool looking can, ice cold, becomes an instant hit in the clubs, and at inside or outside parties. Wherever young people have fun and mingle.
For those of you, who never heard about the brand Wittekerke, let me tell you that Wittekerke was voted 2 years in a row the best Belgian wheat beer. Wittekerke as a name is a fictitious name for a typical Flemish village,like we find many villages in Flanders with a name ending on KERKE (church). Witte means white in English, thus the translation of the name is white church.
How it all begun. In August 1894 Adolphe De Brabandere, farmer at the "Hof ter Koutere" submitted an application with the town council of Bavikhove for permission to “build a brewery”. One of his children, Joseph De Brabandere, concocted that very same year his very first brew. Joseph De Brabandere died in 1929 at the age of 54. After some difficult years, his son Albert took the lead of the brewery and under his impulse the company grew steadily.
The growth.Before 1950 the beer was exclusively sold to cafés and individuals. After 1950 deliveries were made to beer merchants. This was also thetime that pils beer became popular. Till then, mainly table beer was brewed in addition to the draughts beer that was supplied to cafés. The sales network was extended and now it became possible to purchase the Bavik and Bon-Val products through the beer traders and the cafés in West- and East Flanders and in Hainaut. In the meantime father Albert had been married for some time and he had 5 children of which 2 sons: Ignace and Vincent. They both contributed to the flourishing business of the Bavik Brewery. In the midst of the seventies, the beer trade was in trouble because of the success of the department stores. Therefore the brewery invested in another market segment, the sector of restaurants and cafés. In 1975 they had 150 customers and when they celebrated their centenary they counted about thousands of clients.
Today, four generations since its establishment, Bavik Brewery is still a family run business. Despite the many take-overs and the fusions in the beer sector, we wish to safeguard our independency in order to assure the quality and the regional identity. As one of the largest independent breweries in Belgium, we wish to continue working in the future to maintain our beer culture.
Brewers Website: click here
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